How to Be Among the First Advertisers on Netflix – A Game-Changer for Brands

Introduction: Why Netflix Advertising is the Next Big Thing

Netflix has revolutionised entertainment. But did you know that it’s now changing the advertising game too? That’s right—Netflix has officially opened programmatic advertising to brands, giving marketers an unprecedented opportunity to engage with millions of highly engaged, premium viewers. With half a million Australian subscribers already on Netflix’s ad-supported tier, businesses now have a golden opportunity to place ads in front of audiences who are tuned in, engaged, and ready to spend. And the best part? For just $65 CPM, your brand can get in early before the space becomes saturated with advertisers. Let’s dive into why Netflix advertising is a must-have for brands in 2025, what makes it unique, and how Revelation Digital can help you take advantage of this exclusive opportunity.

1. Why Netflix Advertising is a Game-Changer for Brands

With streaming services dominating screen time, traditional TV advertising just isn’t cutting it anymore. Viewers are ditching cable for on-demand streaming, and that’s exactly where Netflix takes center stage for advertisers. Here’s why this new frontier in advertising is set to be a massive game-changer:

???? 1.1 Massive Reach – A Goldmine for Brands

  • Netflix boasts 40 million ad-supported subscribers globally and 500,000 in Australia.
  • Streaming time is increasing, and these users are actively engaged in premium content consumption.
  • If your brand isn’t showing up on Netflix ads, you’re missing a huge audience shift.

???? 1.2 Premium Audience Engagement – The Future of Advertising

  • 51% of Australians aged 18-34 watch less than an hour of traditional TV daily, but actively engage with Netflix ads.
  • The younger generation is cutting the cord, making streaming platforms the #1 place to advertise.
  • Unlike traditional TV commercials, Netflix ads are non-skippable, meaning guaranteed visibility for brands.

???? 1.3 High-Value Customers – More Spending Power

  • Netflix audiences have +10% higher household incomes than traditional TV viewers.
  • What does that mean for advertisers? A more affluent audience that is more likely to spend on premium products and services.
  • Every ad impression is worth more, giving brands a higher return on investment (ROI).

???? 1.4 Low Competition, High Impact – The Early Adopter Advantage

  • 45% of new Netflix members choose the ad-supported tier, creating a rapidly growing audience.
  • Minimal competition means your brand can stand out in a less crowded space.
  • Getting in early ensures maximum brand exposure before Netflix’s ad inventory fills up.

2. The Exclusive Netflix Advertising Offer – What’s in It for You?

Revelation Digital is offering brands early access to Netflix advertising, giving you the opportunity to: Reach 500,000 Australian Netflix subscribers—a growing audience that’s hungry for content and brand engagement. Secure your spot before the competition floods in—being an early advertiser means greater visibility at lower costs. Get in at just $65 CPM—one of the most competitive ad rates for a premium streaming platform. With programmatic advertising on Netflix, your brand can own premium inventory and dominate ad placements before everyone else jumps in. ???? Fun Fact: The cost of traditional TV ads can be 2x to 3x higher than Netflix’s $65 CPM offer. Why pay more for ads that people skip, when you can have non-skippable, premium ad slots on Netflix?

3. The Future of Netflix Advertising: Emerging Trends & Innovations

Now that Netflix is stepping into programmatic advertising, it’s changing how brands connect with their audiences. Here are some emerging trends that are making Netflix ads the next big thing:

???? 3.1 Smarter Targeting with AI & Data Insights

  • Netflix is rolling out advanced AI-powered ad targeting in 2025.
  • Advertisers will have better insights into user demographics, interests, and engagement patterns.
  • Expect more data-driven, high-performing ad campaigns tailored for specific audience segments.

???? 3.2 Interactive & Immersive Ads – The Next Level of Engagement

  • Netflix is testing interactive ad formats, such as:
    • Choose-your-own-adventure style ads.
    • Clickable product placements within content.
  • These ad innovations boost engagement and increase brand recall like never before.

3.3 Premium, High-Quality Ad Standards

  • Unlike traditional low-quality banner ads, Netflix requires high-end, cinematic-quality ad content.
  • Ads need to match the visual and storytelling excellence of Netflix shows, ensuring a seamless viewing experience.

3.4 Expansion into Live Sports & Events

  • Netflix is now streaming live events, including NFL games and WWE Raw.
  • Advertisers can leverage these high-engagement slots to get more brand exposure during live content.


4. How to Get Started with Netflix Advertising

Here’s how you can claim your early access spot: Step 1: Book your Netflix advertising slot with Revelation Digital.
  • We’ll help you secure premium ad inventory before the competition catches on.


Step 2: Create high-quality, engaging ads.
  • Our team will guide you on Netflix’s ad requirements and help you craft compelling, conversion-focused ad content.


Step 3: Launch your campaign & analyse results.
  • Get full insights into your campaign performance and optimise for even greater reach and impact.


5. FAQs – Everything You Need to Know About Netflix Advertising

Q1. How much does Netflix advertising cost?

Netflix advertising starts at $65 CPM at Revelation Digital, making it one of the most affordable premium ad opportunities in the market.

Q2. Who can advertise on Netflix?

Any brand looking to reach a highly engaged, premium audience can advertise on Netflix.

Q3. Are Netflix ads skippable?

No. All ads on Netflix are non-skippable, ensuring maximum visibility and engagement.

Q4. What kind of ads work best on Netflix?

High-quality, cinematic, storytelling-based ads perform best, aligning with Netflix’s premium content standards.

Q5. How do I get started?

Simply click here to secure your spot before ad inventory fills up.

Final Thoughts: The Time to Advertise on Netflix is NOW

Netflix advertising is still in its early stages, meaning brands that get in now will have a major competitive advantage.

Secure Your Netflix Ad Spot Now for Just $65 CPM

Don’t wait. Be one of the first to dominate premium Netflix ad placements before the space gets crowded!